Marketing & Building a Practice
 
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Marketing & Building a Practice

Devise effective strategies for reaching potential clients and referral sources and building a thriving practice.

Practice Management Tools
Visit the Practice Management Tools section for additional resources including the Covered Diagnoses & Crosswalk of DSM-IV Codes to ICD-9-CM Codes and Tools for Tracking Your Client Sources.


Why Every Private Practitioner Needs a Business Plan

by Rebecca A. Clay, Monitor Staff

June, 2000 -- Private practitioners should have a business plan if they want to monitor their practice's health, move into a new niche or seek outside funding for expanding their practices.
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A Thriving Practice Built on a Rare Specialty

by Jennifer Daw Holloway, Monitor Staff

April, 2003 -- Suzanne Mouton-Odum, PhD, has built a practice in Houston around trichotillomania. Lots of psychologists serve niche markets. But deriving 98 percent of an approximately 20-hour per week practice just from people with the disorder--characterized by hair pulling to the point of baldness--is certainly unique.
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